Our Mission
Our mission, unwavering since day one, is to uphold excellence in every facet. For a quarter of a century, we have honed our technology to bring you the finest in sound amplification and ear care solutions. Our products stand as a beacon of our expertise and the deep trust placed in us by millions worldwide.
About Us
Welcome to MSA Ear Basics®, a brand born from real-life experience and a simple goal: helping people stay connected to the sounds that matter most.
As a new mom, I had a moment that changed everything. Standing in my kitchen, my young daughter was only a few steps away—but I couldn’t clearly make out her words. That moment made me realize how important it is to stay aware, engaged, and confident in daily life. I needed a practical and affordable way to improve everyday sound awareness—without complicated technology or high costs.
That search inspired MSA Ear Basics®, a line of personal sound amplifiers designed to bring clarity, comfort, and simplicity back to everyday moments. From conversations and laughter to nature sounds and family time, MSA Ear Basics® helps people experience life with greater confidence and connection.
Today, MSA Ear Basics® is trusted by families, seniors, and anyone who wants better daily sound clarity without expensive devices or medical appointments. Our mission is simple: deliver affordable, reliable, and easy-to-use sound amplification that fits seamlessly into real life.
What started as one mother’s personal need has grown into a brand dedicated to helping people everywhere enjoy clearer, more confident communication.
Thank you for choosing MSA Ear Basics® and allowing us to be part of your journey toward better everyday sound and connection.
MSA Ear Basics® — Clarity. Comfort. Connection.
INNOVATIVE PRODUCTS
Our product line, including the acclaimed MSA 30X and extensive ear care solutions, has continually evolved to enhance your auditory experience. We blend state-of-the-art technology with intuitive design, ensuring each product integrates seamlessly into your daily life.
Trust is a cornerstone of the MSA brand, forged through decades of delivering products that consistently surpass expectations. This trust is echoed in the voices of countless customers who have rediscovered the joy in life's simplest sounds.
JOIN US
We invite you to join our ongoing journey in sound enhancement and ear care. With MSA, embrace life's precious moments, immerse yourself in the world's symphony in all its vividness and clarity. Never miss a beat with MSA – where your trust meets our technology, and together, we celebrate the sounds that make life truly magnificent.